Personifying the Heritage and Royal look of Amritsar, India in a brand, This is the story of HOUSE OF AMRITSAR
Challenge
Our client needed a brand refresh to better reflect their evolving business values and appeal a royal and a sense of heritage to reflect just by their branding.
In response to the dynamic shifts in their industry landscape and a desire to connect more effectively with the right audience, our client recognized the imperative for a comprehensive brand refresh.
Driven by a commitment to remaining current, aligning with contemporary values, and resonating authentically with a dynamic audience, the refresh encompassed a holistic approach — from visual aesthetics and messaging to a profound reimagining of the overall brand experience.
Goal
We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.
Result
The rebranded company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.
The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.
Igniting innovation through visionary design and strategic brilliance.
Igniting innovation through visionary design and strategic brilliance.
